Public Relations Articles

Marketing helps create awareness about a product in the minds of the user. Once the awareness gets built, it helps develop relevance and connectedness between the product and the user. The ads...

Public Relations professionals are responsible for image building and perception management for companies. They work as employees of the company in its corporate communications team, or in a PR...

Entrance Exam

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Steve Jobs, chief executive officer and co-founder of Apple Computer and of Pixar Animation Studios, urged graduates to pursue their dreams, follow their interests & curiosities and see the opportunities in life's setbacks-- including death itself.